Black In Gaming

Logo & Brand Design
Former Team Lead: Mia Ginaé Watkins
BIG Creative Lead & Art Director: Malik Larkin
Creative Director: Ayriel "r e l" Hunt
Lead Designer: Yonael Berhe
Graphic Designer: Mikayla W, Tanasha Coleman, Brian Cummings
Motion & Graphic Designer: Musa Figueroa

Black in Gaming (BIG) is a thriving community committed to fostering, empowering, and amplifying Black professionals within the video game industry. Since 2002, their mission has been to actively create avenues for education, leadership development, and skills enhancement for Black individuals in gaming.

Our team was tasked to rebrand BIG while still reflecting the non-profit organization’s mission: to celebrate, uplift, and empower Black professionals in the gaming industry. They wanted a modern yet timeless refresh of the brand to reflect the infectious energy of the team.